The best way to evaluate the effectiveness of your Internet marketing campaign is to add Call Tracking. We provide a unique toll-free or local phone number that will be added to your website, which allows you to view detailed information about each call made to your office. Call Tracking also includes Call Stats and Call Recording. Call Stats captures detailed information about each phone call and Call Recording automatically records each phone call and archives the call in your account.
Having the ability to track and listen to each call that comes into your office will take the guess work out of determining where your leads are coming from. Call Recording is also a great training tool. Review phone calls with your staff and properly train existing and new staff members on how to handle phone calls to your office.